Free Tool SEO Funnel
Tool page (this site's own model) → result → email capture → service CTA.
Steps
- 1Publish a free interactive tool targeting a tool-intent keyword.
- 2Show a useful, honest result before any capture.
- 3Offer an optional email save / template pack.
- 4Surface a service CTA alongside related templates.
- 5Retarget result-page visitors with a deeper offer.
Assets you'll need
- tool page
- calculation logic
- email capture
- service CTA
Metrics to track
- tool starts
- completion rate
- email signups
- service CTA clicks
Disclaimer. Templates are starting points, not guarantees. Adapt steps and metrics to your audience and validate with real data before scaling.